Today: February 14, 2016, 3:46 pm
  
Finance

Argentina pasta market led by Molinos Rio de la Plata SA with revenue share of 40% in 2013

companiesandmarkets.com
companiesandmarkets.com
Pasta in Argentina - a new market research report on companiesandmarkets.com

 

PR-Inside.com: 2014-04-10 13:45:05
2012 confirmed the break in the consumption of pasta after the slowdown that started in 2011. According to industry sources, the stabilisation in the price of meat negatively impacted the demand for pasta as a food substitute. While in 2011 the annual per capita consumption of meat was 56.6kg, in 2012 it increased to 59.3kg according to Instituto de Promoción de la Carne Vacuna Argentina (Institute for the Promotion of Beef). Consequently, pasta consumption varied from 14% in retail volume terms in 2010 to 2% in 2011, and only 1% in 2012.

Molinos Río de la Plata SA is by far the leader in selling pasta in Argentina with 40% of value sales expected in 2013. The success of the company is due to it having a large portfolio of brands, which cover all price segments. While the brand Don Vicente is located in the higher-price range, Matarazzo, Lucchetti and Manera are located in the mid-priced segment while Favorita is an economy brand.

In the period 2013-2018, pasta consumption is expected to increase at a CAGR of 3% in volume terms, reaching 385,000 tonnes in 2018. This growth will be driven by major advertising campaigns, which are expected from the companies Molinos Río de La Plata SA, Kraft Foods and the recent category entrant Unilever de Argentina SA. The campaigns will be concentrated on the energy and nutritional benefits of pasta to compete with substitute products such as meat.

Click for report details: www.companiesandmarkets.com/Market/Food-and-Drink/Market-Researc ..

Browse all Food and Drink Market Research Reports www.companiesandmarkets.com/Market/Food-and-Drink/Market-Researc ..

Browse all Food and Drink Company Profile Reports www.companiesandmarkets.com/Market/Food-and-Drink/Company-Profil ..

Browse all Latest Market Research Reports www.companiesandmarkets.com/Market/All/Market-Research?aCode=f3f ..

About Us
Companiesandmarkets.com is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles, Companiesandmarkets.com’s online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.


Press Information


Published by
Mike King
London: +44 (0) 203 086 8600
e-mail
www.companiesandmarkets.com



# 430 Words
Related Articles
 
More From Finance
Arizona Real Estate Stats 2015
COMMENTARY by Tom Ruff of The Information Market Permission is granted only to ARMLS® Subscribers for reproduction with attribution [..]
Investing.co.uk Announces New Trader Counsel Services
LONDON - Jan. 25, 2016 - British financial news source Investing.co.uk has announced that it will now be offering the [..]
Credit-Yogi.com Offers Free Advice For Getting Completely [..]
Everyone has some degree of debt to deal with. Some folks have a lot of it, and they need to [..]
Offshore Processing slashes credit card processing costs [..]
High risk and high volume merchants engaged in unconventional trades, such as Adult Content, Adult Goods, Online Casinos, Online [..]
Real-Estate-Yogi Offers Free Advice to Returning Veterans [..]
Veterans of the United States are returning from active duty and need places to live. It is up to lenders [..]

Disclaimer: If you have any questions regarding information in this press release please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims the content included in this release.