2014-04-30 13:55:02 - Food and Beverage Business Confidence Report Q1 2014 - a new market research report on companiesandmarkets.com
Across the global food and beverage industry, executives operating in North America forecast the highest increase in staff hiring activities over the next six months. In Q4 2013, executives operating in the Rest of the World forecast the highest increase in staff hiring activities.
An analysis of responses by global food and beverage industry executives reveals that Europe is forecast to witness the smallest sales growth of 2.3% over the next six months.
Executives highlight ´rising raw material prices´ as a key concern in Asia-Pacific that could impact company performance levels over the next six months.
´Social media strategy´ and ´M&A´s´ will be the two areas where industry executives expect to increase expenditure the most over the next six months. In the Q4
2013 survey, executives highlighted ´new product development´ and ´marketing´ as key areas of investment.
Increasing sales and growing market share are among the top short-term priorities for food and beverage industry executives globally.
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