2014-02-07 05:33:01 - Chocolate and Sugar Confectionery in Australia: ISIC 1543 - a new market research report on companiesandmarkets.com
Over 2000-2010 the Australian market for chocolate and sugar confectionery products grew at an average of 9% per annum, driven by innovative product launches and numerous promotional activities implemented by manufacturers and retailers to drive sales in volume. The market more than doubled over the review period to reach A$7 billion at the end of the review period.
Households remained the primary customer group, accounting for three quarters of the buyer´s market in 2010, and increasing their spending on chocolate and sugar confectionery products by a net 134% over this period, to become 14th in the world in terms of overall chocolate consumption, according to data from 2005.
The second-largest client group was businesses, with a value share of 25% in 2010,
and a two-fold increase in spending on the industry´s products from the beginning of the review period.
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