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Australia footwear market reported children's footwear as the highest growth area during 2000 to 2010
Footwear in Australia: ISIC 192 - a new market research report on 2014-04-01 17:13:02
The Australian footwear market was valued at A$4.3 billion in 2010, growing by 3% per year on average since 2000. Children´s footwear experienced the highest growth of all areas within the industry, especially in the second half of the review period.

This followed a baby boom in the country. Sales of sports footwear also showed strong growth, benefiting from increased concerns about obesity and health. Men, women and children are doing more exercise and participating in more sports activities, which drove stronger demand for sports shoes. Internet sales grew rapidly over 2000-2010, offering consumers generally cheaper prices for the same products in comparison to store-based retailing.

Consumers are increasingly browsing the websites of different shops in order to find the best prices. The internet is also more convenient for older people with reduced mobility, which is an important consideration given Australia´s ageing population.

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