2014-04-01 16:48:02 - Tobacco Products in Australia: ISIC 16 - a new market research report on companiesandmarkets.com
After growing 5% per annum over 2000-2010, the Australian tobacco market is set to see difficult times as various anti-smoking campaigns and the forced switch to plain packaging without strong brand differentiation are strong forces in the fight against smoking.
The Australian tobacco products market displayed net 65% growth over the decade under review, reaching a value of A$12.6 billion in 2010. The market increased throughout the decade except for 2007, when it experienced an 8% year-on-year decline; the market grew even during the economic downturn at the end of the decade, as the effect of cutting back tobacco consumption and purchasing fewer cigarettes was apparently counterbalanced by the increasing popularity of smoking (RYO) tobacco.
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