2012-10-19 07:09:57 - Baby Food in Ireland - Market Report - a new market research report on companiesandmarkets.com

Although birth rates remain relatively high in Ireland compared with the rest of Western Europe, the baby food category was severely impacted by on-going economic turbulence, which in late 2010 necessitated an appeal to the EU and IMF for an EUR85 billion bail-out to support its flagging financial sector. After positive performances in recent years, spurred by convenience trends, rising unit prices and high birth rates among both indigenous Irish and immigrant groups, sales fell as consumers...

Euromonitor International´s Baby Food in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies,

 

 

the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Baby Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market´s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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