2012-09-25 09:33:32 - Baby Food in Portugal - Market Research Report - a new market research report on companiesandmarkets.com
Consumer behaviour is notably different in baby food compared to other packaged food categories. Parents tend to want to provide the best for their children, even if that entails making sacrifices in other areas. Brand reputation and product quality are very important factors for consumers when deciding which baby food products to purchase. Furthermore, brand loyalty tends to be very high for brands in baby food, as parents tend not to experiment with different brands, once they have found one...
Euromonitor International´s Baby Food in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies
the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Baby Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market´s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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