2012-09-07 23:47:12 - Beer in Japan - Market Research Report - a new market research report on companiesandmarkets.com

Beer demonstrated a total volume decline of 1% in 2011 to reach 6,726 million litres. Although sales volume until February was higher than in previous years, the earthquake in March had a negative impact on sales. Amid the total marketseeing volume decline, off-trade sales volume increased, whereas on-trade saw sales volume decrease at a faster rate than in the previous year, as the cocooning trend was accelerated by the earthquake.

Euromonitor International´s Beer in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of

 

 

key factors influencing the market- be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market´s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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