Today: July 25, 2016, 8:19 am
  
Finance

Belgium digestive remedies market: Janssen-Cilag the dominant industry player during 2012

companiesandmarkets.com
companiesandmarkets.com
Digestive Remedies in Belgium - a new market research report on companiesandmarkets.com

 

PR-Inside.com: 2014-04-18 15:22:02
Janssen-Cilag (owned by Johnson & Johnson) was the undisputed leader in a fragmented competitive environment in the Belgium digestive remedies market in 2012. It held a 24% share of value sales in 2012 due to its Motilium, Imodium, and to a lesser extent Touristil brands in antacids, diarrhoeal remedies and motion sickness remedies. Its flagship Motilium brand largely monopolises the gastroprocinetic segment, owing to its efficiency, its anti-nausea properties and its convenience, thanks to the launch of an instant format at the beginning of the review period. Despite a decline in sales and share in 2012, Imodium holds the leading position in diarrhoeal remedies, whilst Touristil, the leader in motion sickness remedies, saw a decline in 2012.

Digestive remedies experienced conflicting factors in 2012. After the positive switch of ranitidine in H2 blockers in 2009, after years of waiting, the first proton pump inhibitors were able to enter the Belgian market from the end of 2011, notably thanks to Maalox Control (pantoprazole-based) and Sandoz´s Acidcare (omeprazole-based). On the other hand, the category bore the brunt of the sudden questioning of Janssen-Cilag´s Motilium, the leading brand in digestive remedies.

Trade sources are rather pessimistic about the scope for development in digestive remedies in the coming years. Although the positive switch of "third-generation" antacids, proton pump inhibitors, which were only available on an Rx basis, could bring a breath of fresh air to the category, the impact of the continuous decline of Motilium could be stronger. In addition, many traditional antacids could suffer as a result of distrust amongst chemists/pharmacists, who perceive these products as only treating the symptoms and as being less effective than OTC H2 blockers and proton pump inhibitors.

Click for report details: www.companiesandmarkets.com/Market/Consumer-Goods/Market-Researc ..

Browse all Consumer Goods Market Research Reports www.companiesandmarkets.com/Market/Consumer-Goods/Market-Researc ..

Browse all Consumer Goods Company Profile Reports www.companiesandmarkets.com/Market/Consumer-Goods/Company-Profil ..

Browse all Latest Market Research Reports www.companiesandmarkets.com/Market/All/Market-Research?aCode=f3f ..

About Us
Companiesandmarkets.com is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles, Companiesandmarkets.com’s online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.


Press Information


Published by
Mike King
London: +44 (0) 203 086 8600
e-mail
www.companiesandmarkets.com



# 478 Words
Related Articles
 
More From Finance
Ex-Citibanker Launching Online P2P marketplace in India [..]
A study conducted by World Bank shows that MSMEs in India face an estimated credit gap of INR 20.9 trillion [..]
New Frontier Portfolios Top Morningstar Rankings
New Frontier’s global strategic portfolios topped the Global Balanced Strategic/All-Inclusive category of the latest Morningstar ETF [..]
The Robinhood of Wall Street: No Fee [..]
The securities and exchange industry has always been known to charge high. Today your average broker has come down drastically [..]
New Frontier Portfolios Top Morningstar Rankings
Boston, April 14, 2016—New Frontier’s global strategic portfolios topped the Global Balanced Strategic category of the latest [..]
Finding an Excellent Tax Lawyer with the [..]
Sound Advice about Finding an Excellent Attorney When an individual requires legal representation, whether for an IRS tax debt [..]

Disclaimer: If you have any questions regarding information in this press release please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims the content included in this release.