Today: May 28, 2016, 10:06 pm

Brazil carbonates market: Coca-Cola the runaway industry leader
Carbonates in Brazil - a new market research report on 2014-04-22 18:43:02
Coca-Cola, the absolute leader in the Brazil carbonates market, is one of the most innovative companies within the non-alcoholic drinks industry, frequently introducing novelties in terms of packaging besides investing heavily on advertisements on television. Consequently, the company registered the biggest increase in off-trade value share in 2012.

Rising IPI taxes for carbonates continued impacting performance of carbonates during 2012 and was responsible for increasing overall prices for such products over the 2011-12 period. Carbonates also saw slower total volume growth compared to the 2007-2012 review period volume CAGR, in part due to price adjustments and in part due to consumers´ switching to healthier soft drinks such as bottled water and fruit juices.

Carbonates is expected to see faster growth in total volume over the 2012-2017 forecast period compared to the review period mostly due to the global events. In particular, the 2014 FIFA World Cup and 2016 Olympic Games which will be held in Brazil should greatly result in higher volume sales of carbonates in those years. Coca-Cola and Cia Brasileira de Bebidas are expected to invest significant resources to promote their key carbonates brands in such events as well as to sponsor marketing actions in such periods.

Click for report details: ..

Browse all Food and Drink Market Research Reports ..

Browse all Food and Drink Company Profile Reports ..

Browse all Latest Market Research Reports ..

About Us is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles,’s online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.

Press Information

Published by
Mike King
London: +44 (0) 203 086 8600

# 399 Words
Related Articles
More From Finance
New Frontier Portfolios Top Morningstar Rankings
Boston, April 14, 2016—New Frontier’s global strategic portfolios topped the Global Balanced Strategic category of the latest [..]
Finding an Excellent Tax Lawyer with the [..]
Sound Advice about Finding an Excellent Attorney When an individual requires legal representation, whether for an IRS tax debt [..]
First Gothenburg Bancshares to acquire Nebanco, Inc.
Denver, CO: March 24, 2016 – First Gothenburg Bancshares, Inc., the holding company for First State Bank, Gothenburg, Nebraska [..]
With Bad Credit It Is Still Possible [..]
What to Expect When Seeking a Bad Credit Home Loan Refinance Okay, so not everyone has great – or even [..]
Credit-Yogi Professionals Describe How to Get Out [..]
Who doesn’t want to save money while getting rid of debt? Most folks would jump at the chance to do [..]

Disclaimer: If you have any questions regarding information in this press release please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims the content included in this release.