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Health and Wellness in Germany

C&M: Food scandals raise awareness in Germany of the complexity of importing food

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2014-01-08 01:05:03 - Health and Wellness in Germany - a new market research report on

Slight economic recovery in 2011 and 2012 supported the growth of health and wellness food and beverages. Consumers´ confidence in spending strengthened, concerns about the maintenance of personal health through a wholesome diet gained importance once again, and consumers displayed a growing willingness to pay premium prices for healthier products.

Health and wellness food and beverages accordingly registered solid volume growth. Value growth was also supported by manufacturers´ successful implementation of unit price increases.

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