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C&M: Global industry for probiotics products to be driven by increasing awareness about probiotic products
Global Probiotics Products Market 2014-2018 - a new market research report on 2014-03-18 08:17:03
The Global Probiotics market is to grow at a CAGR of 7.23 percent over the period 2013-2018. One of the key factors contributing to this market growth is the increasing awareness about probiotic products. The Global Probiotics market has also been witnessing the increase in R&D activities. However, government regulation could pose a challenge to the growth of this market.

R&D activities are critical for vendors in the Global Probiotic Products market as they enable them to develop new products and technologies for the production of probiotic products. An increase in R&D activities has led to an increase in applications of new strains of probiotics and the demand for probiotic products. Ireland is one of the leading countries that pursues research in probiotics. Also, vendors such as Danone and Yakult heavily invest in R&D activities for probiotics. These two vendors together established the Global Probiotics Council in 2004 to create awareness, develop new products, and collaborate with government bodies with regard to probiotics. Thus, the increase in R&D activities is expected to open up new avenues for the growth of the Global Probiotic Products market during the forecast period.

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