2014-01-08 23:25:03 - Home Audio and Cinema in the United Kingdom - a new market research report on companiesandmarkets.com
Sony continued to lead the category with a retail volume share of 21% in 2012. The company still benefits from being the first to introduce new products, such as digital media player docks and audio streamers. Nevertheless, this competitive advantage is beginning to fade, as shown by the decline of the company´s share of home audio and cinema during 2012. Other manufacturers caught up quickly by introducing their own lines in the categories that sell most, such as digital media player docks, eroding Sony´s leading position.
Home audio and cinema in the UK continued to be affected by the rapid changes in consumer trends which followed the technological developments caused by the introduction of devices that increasingly replace traditional products. In
particular, smartphones, tablets and other portable computers and laptops are now the preferred media through which the majority of consumers listen to music, and are replacing more traditional means.
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