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Mobile Phones in the United Kingdom

C&M: Retail value terms of the UK mobile phones industry declined 3% during 2013

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2014-01-08 23:20:04 - Mobile Phones in the United Kingdom - a new market research report on

Samsung Electronics continued to perform strongly in 2012, with a 26% retail volume share of the UK mobile phone category. This success can be attributed to the innovation and investment that Samsung has committed to the smartphone category, whilst still offering more affordable options to customers preferring a lower specification device.

This strategy covers the market in a comprehensive manner, whilst still competing with Apple, for instance, from a technological viewpoint. This can be seen with the new enhancement to the Galaxy SIV which has the ability to use eye movements as a pause/scroll control.

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