2014-08-16 08:05:36 - Recently published research from Euromonitor International, "Car Rental in Sweden", is now available at Fast Market Research
Car rental in Sweden in 2013 saw players addressing niche demands as a means of growth. Hertz, for example, launched a number of car rental packages during the year to appeal to specific consumer niches, such as Hertz Supercars, Hertz Family Collection, and Hertz Fun Collection. Hertz Family Collection, for example, targets families by offering consumers a fleet of spacious cars with high safety credentials.
Car rental intermediaries will post the strongest value growth over the forecast period at 24%. However, this growth is from a very low base value in the total context of car rental in Sweden, with car rental intermediaries' share of value sales expected to remain less than 1%. Of greater note is the expected increase
in online value sales, projected to increase by 19% over the forecast period. This growth is linked to Swedish consumers' continued appreciation of the ease and convenience offered by the internet channel. Growth will also be facilitated by the explosive growth of smartphone ownership, with Euromonitor International research estimating approximately 90% of total mobile sales in 2013 to be smartphones. Indeed, smartphones are expected to represent practically100% of volume sales for mobile sales by the end of the forecast period.
Full Report Details at
Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Sweden with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Car Rental industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.
The Car Rental in Sweden market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Car Rental in Sweden?
* What are the major brands in Sweden?
* Is there a shift from airport car rental to non-airport?
* Is leisure car rental outpacing business car rental?
* Is insurance replacement recession-resistant?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions
Product coverage: Car Rental by Category, Car Rental by Channel.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Report Table of Contents:
CAR RENTAL IN SWEDEN
LIST OF CONTENTS AND TABLES
Table 1 Car Rental Sales by Category and Location: Value 2008-2013
Table 2 Car Rental Sales by Channel: Value 2008-2013
Table 3 Structure of Car Rental Market 2008-2013
Table 4 Car Rental NBO Company Shares: % Value 2009-2013
Table 5 Car Rental Brands by Key Performance Indicators 2013
Table 6 Forecast Car Rental Sales by Category and Location: Value 2013-2018
Table 7 Forecast Car Rental Sales by Channel: Value 2013-2018
Value Growth Recorded
Increased Household Spending on Tourism and Travel
Consolidation Defines the Competitive Environment
Online Continues To Grow
Value Growth Expected
Summary 1 Sweden: SWOT
Table 8 Leave Entitlement: Volume 2008-2013
Table 9 Holiday Takers by Age 2008-2013
Table 10 Seasonality of Trips: % Breakdown 2008-2013
Balance of Payments
Table 11 Balance of Tourism Payments: Value 2008-2013
Summary 2 Research Sources
About Euromonitor International
Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009
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