2012-09-05 04:19:09 -
Cereal Production in the US - Industry Market Research Report - a new market research report on companiesandmarkets.com
Cereal Production in the USThinking outside the boxAs the consumer market changes, cereal producers will rely on innovations in healthy and time-saving products to drive industry demand. High commodity prices will prove to be a significant threat to operators, and more consumers will eat out or choose on-the-go options, diminishing demand. Nevertheless, firms will benefit from growing demand for convenient breakfast bars and high-end healthy cereals. The industry acquires raw materials such as corn, wheat, flour, sugar, malt extract, rice and salt from various sources and processes these ingredients into ready-to-eat cereals, hot cereals and cereal bars. It also purchases raw materials such as plastic and paperboard containers from other manufacturers for packaging purposes. The finished breakfast cereals are subsequently
sold to grocery wholesalers, retailers and food service providers.This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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