Free Submission Public Relations &
Deutsch English

How Britain Shops 2013 DIY - Verdict Consumer Report

Consumers in the UK DIY industry becoming more demanding and increasingly time-poor

Print article Print article
2014-02-03 06:01:01 - How Britain Shops 2013 DIY - Verdict Consumer Report - a new market research report on

The growth in visitor share has been driven by older, more affluent customers. Such shoppers are more likely to own their own home with the more affluent better able to return to pre-downturn spending sooner than others. Older customers are less likely to move and as such will be more willing to renovate their existing home.

While range remains the main driver behind loyalty for DIY, both convenience and service have become more important in 2013. Convenience is up 3.5 percentage points to pull away in second while service has been the big winner up 8.0. These uplifts re-iterate how shoppers have changed, becoming more demanding and increasingly time-poor.

B&Q continues to lead the way in DIY, with more than half of



all DIY shoppers buying from them. They maintain the highest level of loyalty, convert more customers into main users with shoppers using fewer other stores. B&Q is also gaining traction among women, with changes to their advertising and improved service resonating with them.

Click for report details: ..

Browse all Consumer Goods Market Research Reports ..

Browse all Consumer Goods Company Profile Reports ..

Browse all Latest Market Research Reports ..

About Us is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles,’s online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.

Mike King
Phone: London: +44 (0) 203 086 8600

Disclaimer: If you have any questions regarding information in these press releases please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims contents contained in this release.
Latest News
Read the Latest News


Terms & Conditions | Privacy | About us | Contact