Today: February 10, 2016, 7:49 am

Croatia Packaged Food Market: New market research released
Canned/Preserved Food in Croatia - a new market research report on 2014-04-10 17:00:04
Croatians are traditionally sceptical about canned food, due to concerns about the quality of these products. Households try to obtain meat, fruit and vegetables which are as fresh as possible, at green markets. Canned food is mostly purchased out of convenience or pricing. In 2013, some companies decided to bite the bullet and try launching organic canned/preserved food, meaning without chemicals, artificial colours or preservatives.

Canned/preserved food is a fragmented category, in which the total of all players holding less than 5% value shares amounts to 47% of the market, it is obvious that many importers use the opportunity to sell cheap imports in order to attract price-conscious consumers. The only two companies with double-digit value shares in these conditions are Podravka, in first place, expected to reach a 25% share in 2013, because it is present in all canned/preserved food categories, and Gavrilovic, with a 10% share; it commands canned/preserved meat and meat products as it is a specialist in meat.

Companies active in canned/preserved food will continue to launch new products appealing to consumers´ health concerns. Natural preserving methods and avoiding artificial flavourings or colourings may help turn the wheel slightly in favour of canned/preserved food over the forecast period.

Click for report details: ..

Browse all Food and Drink Market Research Reports ..

Browse all Food and Drink Company Profile Reports ..

Browse all Latest Market Research Reports ..

About Us is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles,’s online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.

Press Information

Published by
Mike King
London: +44 (0) 203 086 8600

# 408 Words
Related Articles
More From Finance Announces New Trader Counsel Services
LONDON - Jan. 25, 2016 - British financial news source has announced that it will now be offering the [..] Offers Free Advice For Getting Completely [..]
Everyone has some degree of debt to deal with. Some folks have a lot of it, and they need to [..]
Offshore Processing slashes credit card processing costs [..]
High risk and high volume merchants engaged in unconventional trades, such as Adult Content, Adult Goods, Online Casinos, Online [..]
Real-Estate-Yogi Offers Free Advice to Returning Veterans [..]
Veterans of the United States are returning from active duty and need places to live. It is up to lenders [..]
The Experts at Explain How to [..]
Foreclosures have gone through a decrease over the past decade, but that doesn’t mean they don’t still happen. People who [..]

Disclaimer: If you have any questions regarding information in this press release please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims the content included in this release.