2013-02-21 09:08:25 -
Recently published research from Business Monitor International, "Denmark Telecommunications Report Q1 2013", is now available at Fast Market Research
BMI View: Denmark's telecoms market is characterised by slow revenue and subscriber growth in the mobile and broadband sectors, declining subscriptions in the fixed-line sector, and low margins across all services. This is mainly because of market saturation and regulatory directives that aim to improve competition, as well as customer willingness to regularly switch service providers. In the future, BMI expects growth in the telecoms market to be driven by converged services and other data-centric mobile and fixed services.
Key Data
Full Report Details at
- www.fastmr.com/prod/536429_denmark_telecommunications_report_q1_ ..
* The mobile market grew by 1.5% y-o-y but was flat q-o-q in Q312, as strong growth at Telenor was offset by subscriber losses at TDC and Telia Mobile. As a result, ARPU at
TDC and Telia was stable q-o-q but Telenor's saw another downward shift.
* On the back of ongoing subscriber losses and slowing demand for VoIP services, we have revised forecasts for Denmark's fixed-line market downwards. We now expect penetration will sink to 39.3% by YE12, falling to 30.6% by 2017.
* According to the regulator's data, growth in Denmark's broadband market was slightly stronger than envisaged by BMI in 2011 due to solid take-up of mobile broadband subscriptions. As a result, we have revised our forecast for 2012 upwards, expecting that penetration will hit 58% by year end. Our extended forecast predicts that broadband penetration will rise to 63.8% by 2017.
Risk/Reward Ratings
Denmark retains 12th position in BMI's Risk/Rewards Ratings (RRR) table for Western Europe in this quarter's update to our telecoms market report. Although Denmark's score in the country rewards, industry risks and country risks categories are among the highest in the region, it is held back by a weak industry rewards score, which reflects the small size of the market, slow subscriber growth due to market saturation and increasing downward pressure on ARPUs because of competition and interconnection rate cuts.
Report Table of Contents:
SWOT Analysis
- Denmark Mobile SWOT Analysis
- Denmark Wireline SWOT Analysis
- Denmark Political SWOT
- Denmark Economic SWOT
- Denmark Business Environment SWOT
Risk/Reward Ratings
- Western Europe
- Table: Western Europe Risk/Reward Ratings, Q113
- Denmark
Industry Forecast Scenario
- Mobile
- Table: Denmark Telecoms Sector - Mobile - Historical Data & Forecasts
- Mobile ARPU
- Table: Denmark Telecoms Sector - Monthly Blended Mobile ARPU (DKK) - Historical Data & Forecasts
- Fixed Line
- Table: Denmark Telecoms Sector - Fixed Line - Historical Data & Forecasts
- Internet
- Table: Denmark Telecoms Sector - Internet - Historical Data & Forecasts
Market Data Analysis
- Regional Comparison
- Table: Denmark Mobile Market Regional Comparison, 2011
- Key Developments
- Mobile Growth
- Table: Denmark Mobile Market, Q312
- Subscriber Mix
- ARPU
- Networks
- 3G
- LTE (4G)
- Country Outlook
- Value-Added Services Timeline
- Table: Selected VAS Services
- Mobile Contract Wins
- Table: Mobile Contract Wins
- Mobile Operator Tables
- Table: Denmark Mobile Market Overview
- Table: TDC
- Table: Telenor Denmark
- Table: TeliaSonera
- Table: 3 Denmark
- Mobile Content
- Regional Outlook
- Table: Smart Meter Race Is On
- Fixed Line
- Broadband
- Table: Fixed Broadband Accesses By Technology ('000), 2009-2012
- Mobile Broadband
- Pay TV
- Converged Services
- Key Trends And Developments
- Wireline Contract Wins
- Table: Wireline Contract Wins
- Converged Service Operator Tables
- Table: TDC YouSee
- Table: TeliaSonera
- Table: Telenor
Regulatory Environment
- Denmark: Regulatory Bodies And Their Responsibilities
- Legislation
- Recent Developments
Competitive Landscape
- Market Overview
- Table: Key Players - Denmark Telecoms Sector
- Table: Selected Operator Financial Parameters
Operator Profiles
- TDC
- Telenor Denmark
- Telia Denmark
- Hi3G Denmark
Company Monitor
Demographic Overview
- Table: Denmark's Population By Age Group, 1990-2020 ('000)
- Table: Denmark's Population By Age Group, 1990-2020 (% of total)
- Table: Denmark's Key Population Ratios, 1990-2020
- Table: Denmark's Rural And Urban Population, 1990-2020
Glossary Of Terms
- Table: Glossary Of Terms
BMI Methodology
- How We Generate Our Industry Forecasts
- Table: Key Indicators For Telecommunications Industry Forecasts
- Telecoms Business Environment Ratings
- Risk/Reward Ratings Methodology
- Table: Ratings Indicators
- Weighting
- Table: Weighting Of Indicators
- Sources
About Business Monitor International
Business Monitor International (BMI) offers a comprehensive range of products and services designed to help senior executives, analysts and researchers assess and better manage operating risks, and exploit business opportunities, across 175 markets. BMI offers three main areas of expertise: Country Risk BMI's country risk and macroeconomic forecast portfolio includes weekly financial market reports, monthly regional Monitors, and in-depth quarterly Business Forecast Reports. Industry Analysis BMI covers a total of 17 industry verticals through a portfolio of services, including in-depth quarterly Country Forecast Reports. View more research from Business Monitor International at
www.fastmr.com/catalog/publishers.aspx?pubid=1010
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