2012-12-14 16:21:00 - Recently published research from Euromonitor International, "Deodorants in Denmark", is now available at Fast Market Research
Deodorants had 1% value growth and reached DKr468 million in 2011. As the category was already mature, growth was driven by new product innovations. New product developments in deodorants followed the development in other categories of beauty and personal care, for example skin care. Innovation in deodorants was focused on added value, longer-lasting effect, stronger formulations and products with natural or organic ingredients.
Euromonitor International's Deodorants in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Full Report Details at
Product coverage: Deodorant Creams,
Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Partial Table of Contents:
DEODORANTS IN DENMARK
LIST OF CONTENTS AND TABLES
Table 1 Sales of Deodorants by Category: Value 2006-2011
Table 2 Sales of Deodorants by Category: % Value Growth 2006-2011
Table 3 Deodorants Premium Vs Mass % Analysis 2006-2011
Table 4 Deodorants Company Shares 2007-2011
Table 5 Deodorants Brand Shares 2008-2011
Table 6 Deodorants Premium Brand Shares 2008-2011
Table 7 Forecast Sales of Deodorants by Category: Value 2011-2016
Table 8 Forecast Sales of Deodorants by Category: % Value Growth 2011-2016
Table 9 Forecast Deodorants Premium Vs Mass % Analysis 2011-2016
Blumoller A/S in Beauty and Personal Care (denmark)
Summary 1 Blumoller A/S: Key Facts
Summary 2 Blumoller A/S: Operational Indicators
Summary 3 Blumoller A/S: Competitive Position 2011
Matas A/S in Beauty and Personal Care (denmark)
Summary 4 Matas A/S: Key Facts
Summary 5 Matas A/S: Operational Indicators
Summary 6 Matas A/S: Competitive Position 2011
Saether A/s, E in Beauty and Personal Care (denmark)
Summary 7 E.Saether A/S: Key Facts
Summary 8 E.Saether A/S: Operational Indicators
Summary 9 E. Saether A/S: Competitive Position 2011
Beauty and Personal Care Enjoys Growth
Multifunctional Products and Promotion Are the Key Growth Drivers
Multinationals Lead Sales in 2011
Shift in Distribution of Beauty and Personal Care
Moderate Retail Value Growth Expected
Key Trends and Developments
Economic Recovery Boosts Sales, But Competition Threatens Value Growth
Colour Cosmetics Is Merging With Skin Care
Internet Retailing Growth Continues
Intensifying Competition Between Global and Local Competitors
Natural and Organic Products Increasingly Popular
Table 10 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 12 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 13 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 14 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 15 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 16 Beauty and Personal Care Brand Shares 2008-2011
Table 17 Penetration of Private Label by Category 2006-2011
Table 18 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 22 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 23 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Full Table of Contents is available at:
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