2012-09-01 18:18:26 - Fast Market Research recommends "Dishwashing in France" from Euromonitor International, now available

The most important trend in 2011 was the growing receptivity among consumers towards "green" products, thus pushing up sales of the leading eco-friendly brands to the detriment of all others, from premium to economy and from highly recognised to smaller, lesser well-known brands. The dishwashing category continued to be mainly driven by the growing penetration of dishwashers. Furthermore, in part due to an economic context that continued to be unfavourable to eating outside the home, households...

Euromonitor International's Dishwashing in France market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading

companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.


Full Report Details at
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Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Dishwashing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

DISHWASHING IN FRANCE
Euromonitor International
August 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Household Possession of Dishwashers 2006-2011
Category Data
Table 2 Sales of Dishwashing by Category: Value 2006-2011
Table 3 Sales of Dishwashing by Category: % Value Growth 2006-2011
Table 4 Dishwashing Company Shares 2007-2011
Table 5 Dishwashing Brand Shares 2008-2011
Table 6 Forecast Sales of Dishwashing by Category: Value 2011-2016
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2011-2016
Colgate-Palmolive France SA in Home Care (france)
Strategic Direction
Key Facts
Summary 1 Colgate-Palmolive France SA: Key Facts
Summary 2 Colgate-Palmolive France SA: Operational Indicators
Company Background
Production
Summary 3 Colgate-Palmolive France SA: Production Statistics 2011
Competitive Positioning
Summary 4 Colgate-Palmolive France SA: Competitive Position 2011
Henkel France SA in Home Care (france)
Strategic Direction
Key Facts
Summary 5 Henkel France SA: Key Facts
Summary 6 Henkel France SA: Operational Indicators
Company Background
Production
Summary 7 Henkel France SA: Production Statistics 2011
Competitive Positioning
Summary 8 Henkel France SA: Competitive Position 2011
Novamex SA in Home Care (france)
Strategic Direction
Key Facts
Summary 9 Novamex SA: Key Facts
Summary 10 Novamex SA: Operational Indicators
Company Background
Production
Summary 11 Novamex SA: Production Statistics 2011
Competitive Positioning
Summary 12 NOVAMEX SA: Competitive Position 2011
Reckitt Benckiser France SA in Home Care (france)
Strategic Direction
Key Facts
Summary 13 Reckitt Benckiser France SA: Key Facts
Summary 14 Reckitt Benckiser France SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 15 Reckitt Benckiser France SA: Competitive Position 2011
Unilever France SA in Home Care (france)
Strategic Direction
Key Facts
Summary 16 Unilever France SA: Key Facts
Summary 17 Unilever France SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 18 Unilever France SA: Competitive Position 2011
Werner & Mertz France SA in Home Care (france)
Strategic Direction
Key Facts
Summary 19 WERNER & MERTZ FRANCE SA: Key Facts
Summary 20 WERNER & MERTZ FRANCE SA: Operational Indicators
Company Background
Competitive Positioning
Summary 21 WERNER & MERTZ FRANCE SA: Competitive Position 2011
Executive Summary
Slower Value Sales Growth in 2011
"green" Trend Gains in Importance
Unilever Reinforces Its Leadership in 2011
French Consumers Prefer Grocery Retailers for Home Care Purchases
Negative Growth Expected Between 2011 and 2016
Key Trends and Developments
"green" Trend Reinforced Within the Home Care Market
the Weak Economic Context Impacts Sales of Home Care Products
Hectic Lifestyles and Urbanisation Lead To Lower Sales of Surface Care
Unit Prices Affected by Higher Production Costs
High Potential for Growth of Dishwashing Products in France
Market Indicators

Full Table of Contents is available at:
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About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

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