2014-02-07 11:11:01 - Baby Food Packaging in Germany - a new market research report on companiesandmarkets.com
The decline in the child population in Germany is compensated for by the unrestrained spending of parents on their babies. This is further supported by their high disposable incomes and good living standards. Modern households consisting of one or two children enable parents to spend more per child and their desire to have the best for their infants surpasses the general price sensitivity of Germans when it comes to consumer goods. Thus, no savings were made when it came to choosing baby products. Consequently, parents chose premium brands that enjoyed high credibility.
In spite of the decline in the child population and the increase in small families in Germany, baby food consumption is expected to increase. Time-poor parents who live hectic,
modern lifestyles will opt for ready-to-consume food products in which they can trust, for their infants. They will continue to spend on high-value products with price being secondary. In fact, the convenience and the superior quality of the food will be the decisive factors.
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