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Global Bakery Goods Manufacturing

Global bakery goods manufacturing market: $458.3 billion industry forecast by 2018

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2014-01-21 13:02:01 - Global Bakery Goods Manufacturing - a new market research report on

The Global Bakery Goods Manufacturing industry has risen slowly over the past five years. In the five years to 2013, industry revenue grew at an average annual rate of 1.1% to $394.9 billion, with an expected growth of 2.6% in 2013. Although bakery consumption is increasing strongly in emerging markets, Western European and US consumption of bakery products has stagnated, mitigating the industry´s growth potential.

In particular, Latin America and Asia have experienced the most significant growth over the past five years due to changing consumer diets that incorporate a greater range of wheat-based products. By contrast, European consumption of bakery products has stagnated and US consumption declined over the past decade. In response to these changing dietary trends, US and



Western European manufacturers have introduced a variety of new products, such as organic, gluten-free, sugar-free and vegan breads to cater to changing consumer tastes.

The Global Bakery Goods Manufacturing industry is led by global food manufacturing giants: Grupo Bimbo, Mondelez International, Yamazaki Group and The Kellogg Company. These top four companies control an estimated 13.2% of the world bakery product market. Over the past five years, market share concentration has increased as these manufacturers have pursued merger and acquisition activity, particularly to target robust growth in emerging markets. Overall, the number of commercial bakeries involved in producing bread, cakes, cookies, crackers and other bakery items is estimated to increase at an annualized rate of 1.1% to 291,222 companies in the five years to 2013.

Industry growth is expected to accelerate over the coming five years, supported by rising demand from emerging markets. From 2013 to 2018, industry revenue is forecast to rise at an annualized rate of 3.0%, reaching $458.3 billion in revenue. In particular, industry manufacturers are expected to target the Chinese market, due to growing consumption of bakery items and its large consumer market. During the period, industry manufacturers are expected to continue focusing on healthy bakery products by reducing average calorie counts and including a greater range of whole-grain products.

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