2014-04-22 01:39:03 - Global Business Traveler Survey 2013: Hotel Accommodation, Selection Criteria and Customer Expectations of New Technology, Promotions and Services
- a new market research report on companiesandmarkets.com
Overall, 44% of business traveller respondents surveyed about the global hotel accommodation market rated ´mid-scale´ hotels as the type of hotel they expect to stay in over the next 12 months
In total, 50% of respondents selected ´company recommendation´ as the preferred method of hotel selection, while 42% selected ´online search´ and 29% selected ´regular brand´
For a hotel to be considered green, respondents consider ´low energy light bulbs´ and ´reduced usage of plastic materials´ as the key sustainability facilities that hotels should adopt
Survey results show that ´wireless email´ and ´view and manage room reservations online´ are important mobile technology features for global business travellers
Survey results indicate that ´early check-in and late check-out facility´,
´room upgrades´ and ´reduced room tariffs for frequent visitors´ are the most attractive promotional offers for business travellers
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