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2013 Unified Communications and Collaboration (UCC) Channel Partners Survey

Global unified communications market: New market research published

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2014-02-21 05:07:01 - 2013 Unified Communications and Collaboration (UCC) Channel Partners Survey - a new market research report on

This study confirms previous findings that small and medium-sized businesses take a more conservative approach than larger businesses when it comes to unified communications and collaboration (UCC) investments. We define UCC as an integrated set of voice, data, and video communications applications, all of which leverage PC and telephony-based presence information.Smaller budgets, limited internal IT resources, and a more concentrated workforce represent typical barriers to UCC adoption among SMBs. A Web-based survey methodology was utilized. The data were collected from November 2012 to February 2013, and the survey included 315 global channel partners.Executive SummaryThis study confirms previous findings that, when it comes to UCC investments, SMBs have a more conservative approach than larger businesses. Smaller budgets, limited internal IT resources,



and a more concentrated workforce represent typical barriers to UCC adoption among SMBs.The study also confirms, however, that UCC adoption is on the rise in this customer segment. Significant opportunities for vendors and partners exist among distributed SMB organizations in which UCC tools can help to connect remote teams and enhance productivity.One-third of partners believe that their SMB customers are placing a somewhat large or very large focus on their UCC strategy.Partner perceptions vary, however, based on the partner´s degree of involvement and type of engagement with end-user organizations. IT consultants are most optimistic, with 61 percent of respondents in this group stating that SMBs have a large focus on a UCC strategy.Partner perceptions and actual UCC adoption also vary by region. In emerging markets, the main opportunity for partners is to migrate the SMB customer base to IP telephony and converged networks. In developed markets, some SMBs are ready to adopt more advanced UCC tools, such as unified messaging (UM), fixed-mobile convergence (FMC), and Web/video conferencing.The most widely deployed UCC tools are audio conferencing (83 percent) and voice over Internet protocol (VoIP)/Internet protocol (IP) private branch exchange (PBX), 81 percent. Web conferencing (47 percent), room video conferencing (44 percent), and desktop video conferencing (41 percent) are reported to have the lowest penetration.

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