2013-03-04 11:15:25 - Recently published research from Euromonitor International, "Gum in Denmark", is now available at Fast Market Research
The gum category in Denmark is highly brand- and campaign-driven. Manufacturers in 2012 have continued to drive value sales growth through frequent product introductions under the leading sugar-free gum brands, such as Stimorol and Mentos. High-profile marketing campaigns communicating product news and new flavour variants are hugely important in this category. Leading manufacturer Kraft Foods launched no fewer than five new sugar-free gum products between August 2011 and May 2012, four of them...
Euromonitor International's Gum in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers
strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Full Report Details at
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Partial Table of Contents:
GUM IN DENMARK
LIST OF CONTENTS AND TABLES
Table 1 Sales of Gum by Category: Volume 2007-2012
Table 2 Sales of Gum by Category: Value 2007-2012
Table 3 Sales of Gum by Category: % Volume Growth 2007-2012
Table 4 Sales of Gum by Category: % Value Growth 2007-2012
Table 5 Leading Flavours for Gum 2007-2012
Table 6 Gum Company Shares 2008-2012
Table 7 Gum Brand Shares 2009-2012
Table 8 Sales of Gum by Distribution Format: % Analysis 2007-2012
Table 9 Forecast Sales of Gum by Category: Volume 2012-2017
Table 10 Forecast Sales of Gum by Category: Value 2012-2017
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2012-2017
Table 12 Forecast Sales of Gum by Category: % Value Growth 2012-2017
Toms Gruppen A/S in Packaged Food (denmark)
Summary 1 Toms Gruppen A/S: Key Facts
Summary 2 Toms Gruppen A/S: Operational Indicators
Summary 3 Toms Gruppen A/S: Production Statistics 2012
Summary 4 Toms Gruppen A/S: Competitive Position 2012
Volume Sales Continue To Slump
New "health" Taxes and Rising Commodities' Costs Drive Up Prices
Continued Price Polarisation
Strong Discounter Trend
Slow Value Growth Forecast
Key Trends and Developments
Consumers Save by Reducing Food Waste and Over-eating
Value-for-money Has Emerged the Key Trend During the Economic Crisis
Danes Want More Natural and Non-industrial Foods
State-controlled Healthy-eating Labels Key To Success in Denmark
Maturing Demand for Better-for-you Packaged Food
Convenience A Potent Value Growth Driver
Foodservice - Key Trends and Developments
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2007-2012
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2007-2012
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Impulse and Indulgence Products - Key Trends and Developments
Table 17 Sales of Impulse and Indulgence Products by Category: Volume 2007-2012
Table 18 Sales of Impulse and Indulgence Products by Category: Value 2007-2012
Table 19 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2007-2012
Table 20 Sales of Impulse and Indulgence Products by Category: % Value Growth 2007-2012
Table 21 Company Shares of Impulse and Indulgence Products 2008-2012
Table 22 Brand Shares of Impulse and Indulgence Products 2009-2012
Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2012-2017
Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Value 2012-2017
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2012-2017
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2012-2017
Meal Solutions - Key Trends and Developments
Full Table of Contents is available at:
About Euromonitor International
Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009
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