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India oral hygiene market forecast to increase by 21% CAGR during 2013 to 2017
The Future of the Oral Hygiene Market in India to 2017 - a new market research report on 2014-03-26 11:13:02
The steady growth exhibited by India´s Oral Hygiene market since 2007 is set to rapidly grow. The industry is to see an average Y-o-Y growth of 20.56% between 2013 and 2017, by which time the market will value INR 146.394.2 million (US$2,739.5 million).

Although Toothpaste is by far and away the most valuable product segment in India´s Oral Hygiene market – its current worth standing at over INR 100,264.0 million – it is Mouthwash that has exhibited the most considerable growth since 2007, and this is a trend that is set to continue to 2017, with CAGR growth of 34.58% forecast between 2013 and 2017.

Reflecting the rise in value, is a forecast increase in the volume of units sold in the Oral Hygiene market in India over the next four years, which will see the number of units sold increase from 1,231.5 million in 2013 to 2,008.0 million in 2017.

Between 2009 and 2012, Colgate brand products dominated the Mouthwash segment.

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