Free Submission Public Relations & NewsPR-inside.com
Home
Deutsch English

Finance
Direct Selling in Ireland

Ireland direct selling market forecast to decline by 2% CAGR during 2014 to 2019


Print article Print article
© companiesandmarkets.com

companiesandmarkets.com
companiesandmarkets.com
2014-04-30 04:34:04 - Direct Selling in Ireland - a new market research report on companiesandmarkets.com

During April 2013, Avon Cosmetics Ireland Ltd announced that it was to cease operations in the country with immediate effect as part of a global company-wide cost cutting initiative, with its Irish sales representatives, managers and clients equally surprised by the completely unexpected turn of events. The decision had a significant overall impact on value sales in beauty and personal care products as well as on direct selling as Avon recorded value sales of €11 million in Ireland in 2012.

Following the withdrawal of Avon Cosmetics from Ireland, Forever Living Ireland became the leading player in direct selling in Ireland during 2013. With a 34-year history in the country and an extensive range of beauty and personal care based on aloe

 

 

vera, beeswax and other natural ingredients encompassing nutritive drinks, dietary supplements, skin care products, colour cosmetics, various personal care products, weight management products, pet care products and home care products, the company remains immensely popular among its Irish consumer base, with a product mix which sits well with the current consumer trends which favour natural and safe products.

Direct selling in Ireland is expected to decline in constant value at a CAGR of -2% over the forecast period. The rise of internet retailing is expected to continue having a somewhat negative impact the category during the forecast period, with many direct selling companies also set to enter the category, diluting revenues of the existing players in the category even further. However, any declines are expected to be mitigated somewhat by the emergence of the economic recovery as direct selling offers consumers excellent opportunities for value for money as well as a means of entertainment in the form of party plan events. However, the popularity of these has dwindled to a substantial extent in Ireland in recent years as many Irish people now feel distinctly uncomfortable either attending such events without the intention of making a purchase, while potential hosts of these events feel uncomfortable asking people to attend. A return to more normal spending habits, however, could be expected to presage a reversal of this trend to a certain extent.

Click for report details: www.companiesandmarkets.com/Market/Retail/Market-Research/Direct ..

Browse all Retail Market Research Reports www.companiesandmarkets.com/Market/Retail/Market-Research?aCode= ..

Browse all Retail Company Profile Reports www.companiesandmarkets.com/Market/Retail/Company-Profile?aCode= ..

Browse all Latest Market Research Reports www.companiesandmarkets.com/Market/All/Market-Research?aCode=f3f ..

About Us
Companiesandmarkets.com is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles, Companiesandmarkets.com’s online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.


Author:
Mike King
e-mail
Web: www.companiesandmarkets.com
Phone: London: +44 (0) 203 086 8600

Disclaimer: If you have any questions regarding information in these press releases please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims contents contained in this release.
Latest News
Read the Latest News
www.newsenvoy.com

 


Terms & Conditions | Privacy | About us | Contact PR-inside.com