2014-03-10 17:29:02 - Gum in Israel - a new market research report on companiesandmarkets.com
During 2012, Leiman Schlussel Ltd introduced the next generation of its Mentos gum brand, Mentos 3D, into Israel. This new sugar free gum was branded and priced as a premium product and joined 5 to become the second premium gum brand in Israel, strengthening the premiumisation trend which was already strongly evident in gum in Israel, a category in which there is a high level of innovation.
The Gum in Israel report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the
market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market´s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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