2014-03-10 17:28:03 - Gum in Japan - a new market research report on companiesandmarkets.com
Gum in Japan continued to decline during 2012, falling in value by 3%. Japanese consumers in their 20s, previously the major consumers of gum, are now less inclined to chew gum. Since gum is often consumed during leisure pursuits and whilst driving, the lower penetration of cars among the younger generation of Japanese people and the recent steep increase in the price of petrol in Japan have led to a marked decline in the use of cars, limiting the consumption occasions for gum amongst Japan´s...
This Gum in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving
growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market´s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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