2012-09-24 03:56:33 - Johnson & Johnson Case Study: Remicade, a Biotech Blockbuster - a new company profile report on companiesandmarkets.com

Remicade is a drug used in treating a variety of immune system diseases, and its active ingredient is produced through biotechnology. Johnson & Johnson reported Remicade sales of $4.6bn in 2010, and the drug is the best-selling "biologic" in the world. This case study examines its long journey from an academic research laboratory to a leading position in the pharmaceutical market.

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Highlights

In 2010, the world´s best-selling biologic drug was Remicade. Since its first regulatory approval in 1998, global sales have increased at double-digit

 

 

annualized rates.
Remicade has a history that is typical of a biologic drug. It was discovered in academia, and brought to market by a relatively small company called Centocor Biotech. Johnson & Johnson acquired Centocor soon afterwards

Your key questions answered

* What is a biologic drug?
* What is the world´s best-selling biologic?
* How does Remicade help pharma companies in their pipeline management?

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