2013-09-13 08:31:35 - Fast Market Research recommends "Cider/Perry in Japan" from Euromonitor International, now available
The main consumers of cider/perry are young females and expatriates. Females in their early 20s who have just started to drink alcohol and are not used to the bitterness of beer or strong taste of spirits prefer to drink cider both at home and in on-trade establishments, favouring its sweet taste and low alcohol. However, there have been many launches of sweet and low-alcoholic products in RTD and younger females began to drink RTDs rather than cider/perry over the review period. The migration...
Euromonitor International's Cider/Perry in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth.
It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Full Report Details at
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Cider/Perry market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Partial Table of Contents:
CIDER/PERRY IN JAPAN
LIST OF CONTENTS AND TABLES
Production, Imports and Exports
Table 1 Sales of Cider/Perry: Total Volume 2007-2012
Table 2 Sales of Cider/Perry: Total Value 2007-2012
Table 3 Sales of Cider/Perry: % Total Volume Growth 2007-2012
Table 4 Sales of Cider/Perry: % Total Value Growth 2007-2012
Table 5 Sales of Cider/Perry by On-trade vs Off-trade: Volume 2007-2012
Table 6 Sales of Cider/Perry by On-trade vs Off-trade: Value 2007-2012
Table 7 Sales of Cider/Perry by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 8 Sales of Cider/Perry by On-trade vs Off-trade: % Value Growth 2007-2012
Table 9 NBO Company Shares of Cider/Perry: % Total Volume 2008-2012
Table 10 LBN Brand Shares of Cider/Perry: % Total Volume 2009-2012
Table 11 Forecast Sales of Cider/Perry: Total Volume 2012-2017
Table 12 Forecast Sales of Cider/Perry: Total Value 2012-2017
Table 13 Forecast Sales of Cider/Perry: % Total Volume Growth 2012-2017
Table 14 Forecast Sales of Cider/Perry: % Total Value Growth 2012-2017
A Long Awaited Return To Growth
Several Breakout Hit Categories for 2012
Domestic Players Continue To Drive New Concepts and Trends
Consumers Move Away From Traditional Channels
Consumers Expected To Stay in Home Environment for Alcoholic Consumption
Key Trends and Developments
Consumption of Alcoholic Drinks Stimulated A Year After the Earthquake
Smaller Packages Increase Presence Due To the Demographic Shift
Shift of Consumer Mindset Leads To the Growth of Grape Wine
Key New Product Launches
Summary 1 Key New Product Developments 2011-2012
Specialist Retailers Continue To Struggle
Summary 2 Leading Specialist Retailers 2012
Market Merger and Acquisition Activity
Table 15 Number of On-trade Establishments by Type 2007-2012
Taxation and Duty Levies
Table 16 Taxation and Duty Levies on Alcoholic Drinks 2012
Table 17 Typical Wholesaler and Retailer Mark-ups by Sector 2012
Table 18 Selling Margin of a Typical Beer Brand in Retail Channel that uses Wholesalers 2012
Table 19 Selling Margin of a Typical Beer Brand in Retail Channel that does not use Wholesalers 2012
Table 20 Selling Margin of a Typical Wine Brand in Retail Channel that uses Wholesalers 2012
Table 21 Selling Margin of a Typical Wine Brand in Retail Channel that Does Not Use Wholesalers 2012
Table 22 Selling Margin of a Typical Spirits Brand in Retail Channel that uses Wholesalers 2012
Table 23 Selling Margin of a Typical Spirits Brand in Retail Channel that does not use Wholesalers 2012
Table 24 Retail Consumer Expenditure on Alcoholic Drinks 2007-2012
Table 25 Sales of Alcoholic Drinks by Category: Total Volume 2007-2012
Table 26 Sales of Alcoholic Drinks by Category: Total Value 2007-2012
Table 27 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2007-2012
Table 28 Sales of Alcoholic Drinks by Category: % Total Value Growth 2007-2012
Full Table of Contents is available at:
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