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Just Released: "Poland Telecommunications Report Q1 2014"

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2014-01-04 04:47:18 - New Fixed Networks research report from Business Monitor International is now available from Fast Market Research

Poland is one of the largest telecoms markets in Central and Eastern Europe, with vibrant competition across all market segments. This has benefited consumers through service innovation and lower prices, however operators' aggressive marketing strategies have increased the downward pressure on ARPUs, which continue to trend downwards. In light of this recent experience operators are targeting growth of high value high-speed fixed broadband subscription growth, as well as mobile broadband growth via dedicated subscriptions and smartphones. These opportunities should allow operators to develop data revenues and help offset declines in traditional services revenues.

Key Data

* The mobile market growth has slowed as penetration rates have rise, but remains in positive growth territory. Total subscriptions increased 1.8% quarter-on-quarter (q-o-q) in Q313

to reach 55.393mn, equal to penetration of 145.3%.
* Monthly blended mobile ARPU declined sharply year-on-year (y-o-y) to Q313 as a result of comparisons with H112, when Poland hosted the UEFA Euro football championships, while cuts to termination rates also pushed down ARPU.
* The latest data from the European Commission show growth in dedicated mobile broadband subscriptions outperformed, up 21.2% y-o-y to 3.86mn at YE12, compared with a 3.5% increase in fixed broadband subscriptions to 7.123mn over the same period.

Full Report Details at
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Key Trends And Developments

In August 2013, the Polish telecoms regulator UKE, began a public consultation on the auction of spectrum in the 800MHz and 2,600MHz bands, which could result in the entry of Emitel into the mobile broadband market. The government aims to switch from analogue to digital TV before end-2013, thus freeing up digital dividend spectrum (800MHz) for the use of wireless communications. Local news sources suggested Emitel was considering participation in the new tender for 4G spectrum and given its recent history and the huge advantages it would bring the company, we believe it would be interested.

Matters took an interesting turn when, in December 2013, Emitel's owners sold the company to an infrastructure investment specialist. Although the new owner has yet to say what its strategy is regarding Emitel, BMI suggests it could be following the lead of Emitel's Czech counterpart, Ceske Radiokomunikace, in looking to acquire the mobile operators' infrastructure. As is the case in the Czech Republic, we believe the mobile operators may be amenable to selling their infrastructure as they look to reduce operating costs and fully monetise their investments in passive and active infrastructure.

Report Table of Contents:

BMI Industry View
- Mobile SWOT
- Wireline SWOT
- Political
- Economic
- Business Environment
Industry Forecast
- Mobile
- Table: Mobile - Historical Data And Forecasts
- Table: ARPU - Historical Data And Forecasts (PLN)
- Fixed-Line
- Table: Fixed Line - Historical Data And Forecasts
- Broadband
- Table: Internet - Historical Data And Forecasts
Industry Risk Reward Ratings
- Central And Eastern Europe Risk/Reward Ratings
- Industry Rewards
- Country Rewards
- Industry Risks
- Country Risks
- Table: Central And Eastern Europe Telecoms Risk/Rewards Ratings, Q114
Market Overview
- Mobile
- Regional Perspective
- Table: Poland Mobile Market Regional Comparisons, 2012
- Key Developments
- Mobile Growth
- Market Shares
- Table: Poland Wireless Market, September 2013
- Subscription Mix
- Table: Poland Subscriber Mix And Market Shares, Q313
- Usage
- Networks
- Mobile Content
- Mobile Operator Data
- Table: Poland Mobile Market Overview
- Table: T-Mobile
- Table: Polkomtel
- Table: Orange
- Central And Eastern Europe Mobile Content
- Fixed-Line
- Market Growth
- Alternative Operators
- Broadband
- Market Consolidation
- Mobile Broadband
- Pay-TV
- Pay-TV Consolidation And Outlook
- Converged Services Operator Tables
- Table: TPSA
- Table: Netia
- Table: UPC
- Table: Multimedia Polska
Industry Trends And Developments
- Table: Selected Market Developments
Regulatory Development
- Table: Regulatory Bodies And Their Responsibilities
- Regulatory Developments
- Table: Selected Regulatory Developments
Competitive Landscape
- Table: Key Players
- Table: Selected Operators Financial Indicators (US$mn)
Company Profile
- Orange Poland
- Netia
- T-Mobile (Polska Telefonia Cyfrowa)
- Polkomtel (Plus GSM)
Regional Overview
- Financial Results
Demographic Forecast
- Table: Poland's Population By Age Group, 1990-2020 ('000)
- Table: Poland's Population By Age Group, 1990-2020 (% of total)
- Table: Poland's Key Population Ratios, 1990-2020
- Table: Poland's Rural And Urban Population, 1990-2020
- Table: Glossary Of Terms
- Industry Forecast Methodology
- Sources
- Risk/Reward Ratings Methodology
- Table: Risk/Reward Ratings Indicators
- Table: Weighting Of Indicators

About Business Monitor International

Business Monitor International (BMI) offers a comprehensive range of products and services designed to help senior executives, analysts and researchers assess and better manage operating risks, and exploit business opportunities, across 175 markets. BMI offers three main areas of expertise: Country Risk BMI's country risk and macroeconomic forecast portfolio includes weekly financial market reports, monthly regional Monitors, and in-depth quarterly Business Forecast Reports. Industry Analysis BMI covers a total of 17 industry verticals through a portfolio of services, including in-depth quarterly Country Forecast Reports. View more research from Business Monitor International at

About Fast Market Research

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