2012-10-04 08:38:26 - Fast Market Research recommends "Sun Care in Italy" from Euromonitor International, now available

The Italian market for sun care products benefits from very well-informed consumers. Increasing awareness about the risks connected with the exposure to sun's ultraviolet rays has helped sun protection products to perform well within sun care. In 2011, all new launches in sun protection by the main brands were products with high sun protection factors (SPF18-30 and SPF30+), emphasising that consumers' requirements continued to be towards those products. However, in 2011 Italy experienced the...

Euromonitor International's Sun Care in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is

set to change.


Full Report Details at
- www.fastmr.com/prod/467896_sun_care_in_italy.aspx


Product coverage: Aftersun, Self-Tanning, Sun Protection.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Sun Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Partial Table of Contents:

SUN CARE IN ITALY
Euromonitor International
September 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sun Protection by Formulation: % Value Analysis 2006-2011
Table 2 Sales of Self-Tanning by Formulation: % Value Analysis 2006-2011
Table 3 Sales of Sun Care by Category: Value 2006-2011
Table 4 Sales of Sun Care by Category: % Value Growth 2006-2011
Table 5 Sun Care Company Shares 2007-2011
Table 6 Sun Care Brand Shares 2008-2011
Table 7 Sun Care Premium Brand Shares 2008-2011
Table 8 Forecast Sales of Sun Care by Category: Value 2011-2016
Table 9 Forecast Sales of Sun Care by Category: % Value Growth 2011-2016
Beiersdorf SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
Summary 1 Beiersdorf SpA: Key Facts
Summary 2 Beiersdorf SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Beiersdorf SpA: Competitive Position 2011
Collistar SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
Summary 4 Collistar SpA: Key Facts
Company Background
Production
Competitive Positioning
Summary 5 Collistar SpA: Competitive Position 2011
L'Oreal Italiana Saipo SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
Summary 6 L'Oreal Italiana Saipo SpA: Key Facts
Summary 7 L'Oreal Italiana Saipo SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 8 L'Oreal Italiana Saipo SpA: Competitive Position 2011
Executive Summary
Beauty and Personal Care Affected by Italy Entering Recession Phase
Baby Products and Sets/kits the Only Survivors To 2011 Crisis
Multinationals Continue To Dominate
Chemists/pharmacies Gradually Increase Performance and Drugstores Storms Ahead With Double-digit Growth
Sales To Remain Static
Key Trends and Developments
Innovation in Natural Products Prevents Sales From Dropping Drastically
Recession Halts Developments in the Men's Segment
Drugstores To Take A More Important Role in Distribution
Parents Do Not Trade Down for Their Babies
Multinationals Maintain Dominance in Beauty and Personal Care
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 12 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 13 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 14 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 15 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 16 Beauty and Personal Care Brand Shares 2008-2011
Table 17 Penetration of Private Label by Category 2006-2011
Table 18 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 22 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016

Full Table of Contents is available at:
-- www.fastmr.com/catalog/product.aspx?productid=467896&dt=t

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009

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