Today: October 7, 2015, 5:50 pm

Kenya sugar confectionery market: Latest market analysis presented
Sugar Confectionery in Kenya - a new market research report on 2014-03-10 17:13:04
One of the main reasons for the positive growth recorded in sugar confectionery during 2012 was the new practise among Kenya´s leading supermarkets of keeping boiled sweets next to cash registers to serve as suitable products which can be purchased instead of receiving small coins in change as the majority of Kenyan consumers detest small denomination coins such as single shilling coins. This also saves Kenya´s supermarkets the excess burden of distributing KES1 coins, which are usually the...

The Sugar Confectionery in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Boiled Sweets, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Sugar Confectionery, Pastilles, Gums, Jellies and Chews, Toffees, Caramels and Nougat.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Sugar Confectionery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market´s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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