2012-10-29 22:56:37 - Kurt Geiger - Verdict Company Briefing - a new company profile report on companiesandmarkets.com

Kurt Geiger´s fashion focus and strong brand has appealed to shoppers wanting to invest in good quality, well designed statement footwear in spite of the premium price points – contributing to the 16.0% rise in l-f-l sales in the year to January 2011. This Verdict company briefing includes estimated sales data and market shares for Kurt Geiger´s footwear offer alongside future strategic outlooks

Report Scope

- Compare your allocation of footwear retail space with Kurt Geiger by uncovering Verdict´s data on the space dedicated to men´s and women´s ranges.
- Justify and inform development of exclusive partnerships by uncovering Kurt Geiger´s activity in this area and the impact on global expansion
- Understand the benefits of Kurt Geiger having outlet stores and a website,

 

 

in order to maximise the potential of clearing your own terminal stock
- Benchmark Kurt Geiger´s performance in footwear by using Verdict´s proprietary sales data and 2012 market share forecasts.

Key Highlights

We expect Kurt Geiger to benefit from greater economies of scale provided by its parent group which will allow it to negotiate harder with suppliers and cut centralised costs, helping to grow profitability further. Meanwhile the launch of its discount website will help to clear terminal stock which, in turn, will benefit margins

Kurt Geiger has entered an exclusive partnership with the US footwear brand Vince Camuto with retail distribution rights for the UK, Ireland and Germany. The brands are a good fit with their pricing structure, designs and collections targeting a similar customer base, making Kurt Geiger an ideal candidate for the partnership

In August 2011, Kurt Geiger debuted its accessories offer. This is a strong strategic move for the brand, which has already established its name for statement footwear in the UK. Smaller accessories are likely to be picked up by shoppers as impulse purchases, while the availability of cheaper items is likely to drive greater footfall instore

Reasons to Buy

- How have Kurt Geiger´s footwear sales and densities developed and how does Verdict see this changing? How does it allocate space between categories?
- What is Kurt Geiger´s share of the footwear market? What is Verdict´s market share prediction for 2012?
- How has Kurt Geiger´s new US owner, The Jones Group, opened doors for the retailer in terms of international expansion?

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