2012-09-20 18:19:28 - Market Opportunities and Emerging Trends in the Prepaid Card Market in Peru: Market Profile - a new market research report on companiesandmarkets.com

In 2010, Peru´s largest bank´s head of commercial banking Carlos Morante stated that it is determined to retain its industry-leading position by shifting focus and targeting the two-thirds of Peruvians who are unbanked. BCP stated that Peru´s increasingly competitive retail banking industry is expected to grow by up to XX% annually until 2014 as the country is expected to post levels of rapid economic growth over the forecast period. Peru still has a low usage of financial cards, which is similar to the rest of the Latin American region and cash is the main payment method in the country.

Report Scope

• This report provides a comprehensive analysis of the prepaid card market in Peru
• It provides current values for the prepaid

 

 

card market in Peru for the year 2011 and forecast figures for the years up to 2016
• It offers a detailed analysis of the key markets in the prepaid card market in Peru, along with market forecasts until 2016
• It details the different macroeconomic factors affecting the prepaid card market in Peru
• It outlines the current regulatory frameworks in the industry
• It details the marketing strategies used by various bankers and other institutions
• It profiles the major banks in the prepaid card market in Peru

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