2013-03-06 15:54:16 - New Consumer Goods research report from Euromonitor International is now available from Fast Market Research

Thanks to bleach being a simple product with few opportunities for further product development, consumers remained willing to purchase cheaper products such as private label lines. In addition, private label has expanded within the category thanks to the entrance of Super-Pharm and its new Sunday label as well as the increasing share of the Shufersal private label.

Euromonitor International's Bleach in Israel market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product

developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Full Report Details at
- www.fastmr.com/prod/545715_bleach_in_israel.aspx


Why buy this report?

* Get a detailed picture of the Bleach market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

BLEACH IN ISRAEL
Euromonitor International
February 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Bleach by Type: % Value Analysis 2007-2012
Table 2 Sales of Bleach: Value 2007-2012
Table 3 Sales of Bleach: % Value Growth 2007-2012
Table 4 Bleach Company Shares 2008-2012
Table 5 Bleach Brand Shares 2009-2012
Table 6 Forecast Sales of Bleach: Value 2012-2017
Table 7 Forecast Sales of Bleach: % Value Growth 2012-2017
Klir Chemicals Marketing (1994) Ltd in Home Care (israel)
Strategic Direction
Key Facts
Summary 1 Klir Chemicals Marketing (1994) Ltd: Key Facts
Summary 2 Klir Chemicals Marketing (1994) Ltd: Operational Indicators
Company Background
Production
Summary 3 Klir Chemicals Marketing (1994) Ltd: Production Statistics 2011
Competitive Positioning
Summary 4 Klir Chemicals Marketing (1994) Ltd: Competitive Position 2012
Sano Bruno's Enterprises Ltd in Home Care (israel)
Strategic Direction
Key Facts
Summary 5 Sano Bruno's Enterprises Ltd: Key Facts
Summary 6 Sano Bruno's Enterprises Ltd: Operational Indicators
Company Background
Production
Summary 7 Sano Bruno's Enterprises Ltd: Production Statistics 2012
Competitive Positioning
Summary 8 Sano Bruno's Enterprises Ltd: Competitive Position 2012
Super-pharm (israel) Ltd in Home Care (israel)
Strategic Direction
Key Facts
Summary 9 Super-Pharm (Israel) Ltd: Key Facts
Summary 10 Super-Pharm (Israel) Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 11 Super-Pharm (Israel) Ltd: Competitive Position 2012
Executive Summary
Home Care Continues To Grow in 2012
Consumers Demand Value for Money
New Private Label From Super-pharm Introduced in 2012
Internet Sales Increase Thanks To New Website From the Leading Discounter Chain
Home Care Anticipated A Slowdown Over the Forecast Period
Key Trends and Developments
New Competitors Offer Alternative Products, Leading To A Fall in Share for the Leading Brands
Innovations Play An Important Role in Market Success
Private Label Gains Ground As A Result of the Social Protests
Cost of Living Rises As A Result of Vat Increase
Market Indicators
Table 8 Households 2007-2012
Market Data
Table 9 Sales of Home Care by Category: Value 2007-2012
Table 10 Sales of Home Care by Category: % Value Growth 2007-2012
Table 11 Home Care Company Shares 2008-2012
Table 12 Home Care Brand Shares 2009-2012
Table 13 Penetration of Private Label by Category 2007-2012
Table 14 Sales of Home Care by Distribution Format: % Analysis 2007-2012
Table 15 Sales of Home Care by Category and Distribution Format: % Analysis 2012
Table 16 Forecast Sales of Home Care by Category: Value 2012-2017
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2012-2017
Sources
Summary 12 Research Sources

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