2012-10-04 18:45:06 - Fast Market Research recommends "Polishes in Taiwan" from Euromonitor International, now available
In Taiwan, polishes is a relatively inactive area, with product development and marketing activity being limited. This is due to the fact that the market for polishes is relatively small and that the dominant manufacturer in the area accounted for over 70% of retail value sales in 2011. It is thus difficult for new entrants to challenge the leading player through new product offerings or promotions. Shoe polish and furniture polish accounted for the majority of sales in 2011. Increasing...
Euromonitor International's Polishes in Taiwan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth.
It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Full Report Details at
Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Report Table of Contents:
POLISHES IN TAIWAN
LIST OF CONTENTS AND TABLES
Table 1 Sales of Polishes by Category: Value 2006-2011
Table 2 Sales of Polishes by Category: % Value Growth 2006-2011
Table 3 Polishes Company Shares 2007-2011
Table 4 Polishes Brand Shares 2008-2011
Table 5 Forecast Sales of Polishes by Category: Value 2011-2016
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2011-2016
Mature Home Care Area Sees Revived Growth in Several Areas
Growing Demand for Multi-benefit and Green Products
International Brands Expand Operations
Demand for Convenience and Large Product Ranges Drives Internet Retailing
Sophisticated Consumer Demand Drives Growth
Key Trends and Developments
Green Products Gain Popularity
Consumers Prefer Products With Multiple Benefits
Demand for Convenience A Double-edged Sword for Home Care
International Brands Drive Growth
Shift Away From Chinese Products and Those Containing Harmful Chemicals
Table 7 Households 2006-2011
Table 8 Sales of Home Care by Category: Value 2006-2011
Table 9 Sales of Home Care by Category: % Value Growth 2006-2011
Table 10 Home Care Company Shares 2007-2011
Table 11 Home Care Brand Shares 2008-2011
Table 12 Penetration of Private Label by Category 2006-2011
Table 13 Sales of Home Care by Distribution Format: % Analysis 2006-2011
Table 14 Sales of Home Care by Category and Distribution Format: % Analysis 2011
Table 15 Forecast Sales of Home Care by Category: Value 2011-2016
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2011-2016
Summary 1 Research Sources
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