Merck Consumer Healthcare Belgium NV SA in Consumer Health (Belgium) - New Study Released
Recently published research from Euromonitor International, "Merck Consumer Healthcare Belgium NV SA in Consumer Health (Belgium)", is now available at Fast Market Research
PR-Inside.com: 2014-08-15 09:03:00
Merck Consumer Healthcare Belgium is interested in focusing on key segments of its portfolio. The subsidiary of the German player has one of the narrowest portfolios, offering primarily cough, cold and allergy (hay fever) remedies and vitamins and dietary supplements. The acquisition of Bio-Fyt Pharma in the middle of the review period widened its portfolio, but used up its resources and dampened its performance before 2013. Focusing on key brands such as Omnibionta seemed to pay off for the...
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Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Consumer Health market;
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Report Table of Contents:
MERCK CONSUMER HEALTHCARE BELGIUM NV SA IN CONSUMER HEALTH (BELGIUM)
LIST OF CONTENTS AND TABLES
Summary 1 Merck Consumer Healthcare Belgium NV SA: Operational Indicators
Company Background and Production
Summary 2 Merck Consumer Healthcare Belgium NV SA: Competitive Position 2013
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