2014-02-26 12:25:48 - Fast Market Research recommends "Mobile Phones in Vietnam" from Euromonitor International, now available
Despite economy difficulties, smartphones became the popular choice for many consumers even though the price was more expensive than feature phones. Firstly, multi-functions became the most important factor when consumers purchased their phones. Compared to feature phones, smartphones allowed consumers to do many things such as reading newspapers, checking email and playing games. Secondly, increasing number of smartphones became more available in term of prices and designs. It was easier and...
Euromonitor International's Mobile Phones in Vietnam report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies,
the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Full Report Details at
Product coverage: Feature Phones, Smartphones.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Mobile Phones market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Report Table of Contents:
MOBILE PHONES IN VIETNAM
LIST OF CONTENTS AND TABLES
Table 1 Sales of Mobile Phones: Volume 2007-2012
Table 2 Sales of Mobile Phones: Value 2007-2012
Table 3 Sales of Mobile Phones: % Volume Growth 2007-2012
Table 4 Sales of Mobile Phones: % Value Growth 2007-2012
Table 5 NBO Company Shares of Mobile Phones: % Volume 2008-2012
Table 6 LBN Brand Shares of Mobile Phones: % Volume 2009-2012
Table 7 Distribution of Mobile Phones by Format: % Volume 2007-2012
Table 8 Forecast Sales of Mobile Phones: Volume 2012-2017
Table 9 Forecast Sales of Mobile Phones: Value 2012-2017
Table 10 Forecast Sales of Mobile Phones: % Volume Growth 2012-2017
Table 11 Forecast Sales of Mobile Phones: % Value Growth 2012-2017
Table 12 Smartphones by Operating System 2009-2014
Table 13 Mobile Phones by Type of Contract 2007-2012
Table 14 Mobile Phones: Urban vs Rural 2012-2017
Economic Difficulties Restrain Consumer Budgets
Emergence of Smartphones and Tablets
3g Network Becomes More Accessible in Vietnam
Specialist Retailers Remain the Main Channel
Slower Volume Growth Outlook
Key Trends and Developments
Worst Performance Due To Economic Difficulties
Males Remain the Key Consumers of Consumer Electronics
Electronics and Appliance Specialist Retailers Is Main Distribution Channel
the Strong Development of 3g Stimulates Demand for Smartphones and Tablets
Urban Areas Account for the Majority Sales of Consumer Electronics
Table 15 Sales of Consumer Electronics by Category: Volume 2007-2012
Table 16 Sales of Consumer Electronics by Category: Value 2007-2012
Table 17 Sales of Consumer Electronics by Category: % Volume Growth 2007-2012
Table 18 Sales of Consumer Electronics by Category: % Value Growth 2007-2012
Table 19 NBO Company Shares of Consumer Electronics: % Volume 2008-2012
Table 20 LBN Brand Shares of Consumer Electronics: % Volume 2009-2012
Table 21 Distribution of Consumer Electronics by Format: % Volume 2007-2012
Table 22 Forecast Sales of Consumer Electronics by Category: Volume 2012-2017
Table 23 Forecast Sales of Consumer Electronics by Category: Value 2012-2017
Table 24 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2012-2017
Table 25 Forecast Sales of Consumer Electronics by Category: % Value Growth 2012-2017
Summary 1 Research Sources
About Euromonitor International
Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information. View more research from Euromonitor International at www.fastmr.com/catalog/publishers.aspx?pubid=1009
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