Today: May 31, 2016, 2:00 pm

Netherlands energy drinks market: Red Bull the leading industry player with 35% value share in 2012
Sports and Energy Drinks in the Netherlands - a new market research report on 2014-04-03 04:22:02
Red Bull Nederland BV remained the leading player in sports and energy drinks in the Netherlands in 2012 with an off-trade value share of 35%. Within sports and energy drinks, the company offers two brands: Red Bull and Bullit. The company maintained its leading position mainly due to strong marketing activities and the consumer perception of Red Bull as a high-quality product.

In 2012 sports and energy drinks registered healthy growth, although this was the result of the strong performance of energy drinks, as sport drinks suffered a decline in total volume terms. Consumers in general seem to be very interested in products that claim to boost their energy level and this trend is not only visible in sports and energy drinks, but in other categories as well. Despite it being a substantial category within soft drinks, energy drinks continued to post a strong performance in 2012 and was therefore one of the major drivers of overall growth.

Sports and energy drinks is set to see continued growth over the forecast period. At the end of the review period, the category was riding the wave of the trend towards energising beverages and this trend is likely to continue over 2012-2017. However, energy drinks, in particular, is becoming more mature, which means that high growth rates are less likely, although actual growth will remain high.

Click for report details: ..

Browse all Food and Drink Market Research Reports ..

Browse all Food and Drink Company Profile Reports ..

Browse all Latest Market Research Reports ..

About Us is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles,’s online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.

Press Information

Published by
Mike King
London: +44 (0) 203 086 8600

# 427 Words
Related Articles
More From Finance
New Frontier Portfolios Top Morningstar Rankings
Boston, April 14, 2016—New Frontier’s global strategic portfolios topped the Global Balanced Strategic category of the latest [..]
Finding an Excellent Tax Lawyer with the [..]
Sound Advice about Finding an Excellent Attorney When an individual requires legal representation, whether for an IRS tax debt [..]
First Gothenburg Bancshares to acquire Nebanco, Inc.
Denver, CO: March 24, 2016 – First Gothenburg Bancshares, Inc., the holding company for First State Bank, Gothenburg, Nebraska [..]
With Bad Credit It Is Still Possible [..]
What to Expect When Seeking a Bad Credit Home Loan Refinance Okay, so not everyone has great – or even [..]
Credit-Yogi Professionals Describe How to Get Out [..]
Who doesn’t want to save money while getting rid of debt? Most folks would jump at the chance to do [..]

Disclaimer: If you have any questions regarding information in this press release please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims the content included in this release.