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New C&M analysis: Consumer Electronics (Denmark) Bang & Olufsen A/S Company Profile

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Bang & Olufsen A/S in Consumer Electronics (Denmark) - a new company profile report on companiesandmarkets.com

 

PR-Inside.com: 2014-03-17 18:19:03
Bang & Olufsen products are sold mainly by an extensive, independent retail network across more than 100 countries. The majority of these retailers are concept stores, which exclusively sell Bang & Olufsen products. Consumer electronics retail volume and value sales declined in 2013 due to uncertainty over the economic climate. This negative performance was in-line with that recorded over most of the review period. Nevertheless, the main players in consumer electronics hope that the situation will change in 2013. The positive performance of relatively new areas such as tablets and other portable computers and smartphones provides optimism for future growth.

Competition within consumer electronics was strong in 2013. Competition occurred on different levels, with the main beneficiaries from this situation being consumers. Imitation and high penetration of new models was observed among manufacturers in popular areas. Due to the ease with which manufacturers can now develop and imitate successful products, more players are trying to increase their sales shares while offering competitive prices and advanced features. In addition, strong competition is also being seen in other branches of consumer electronics such as distribution channels.

The 4G network already exists in Denmark. The leading telecom operating companies have already established the required infrastructure to support connectivity to the 4G network, which offers important improvements, such as better, stronger and faster communication capacity. In addition, the 4G network is already included in the communication packages that are available on the market. Furthermore, manufacturers of electronics also consider the 4G feature in the development of new products since many future applications will utilise faster or real time data streaming.

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