Free Submission Public Relations & NewsPR-inside.com
Home
Deutsch English

Finance
Portable Players in Denmark

New C&M analysis: Denmark Portable Players Market


Print article Print article
© companiesandmarkets.com

companiesandmarkets.com
companiesandmarkets.com
2014-03-17 18:25:04 - Portable Players in Denmark - a new market research report on companiesandmarkets.com

Portable players continue to face strong competition from substitute products, such as smartphones and tablets. Competition is strong as substitute products are gaining popularity due to their many functions and advantages. As a result, portable players retail volume sales fell by 10% in 2013.

Apple AB dominated portable players sales in 2012 with a retail volume share of 50%. In second place was Sony Nordic with a sales share of 12%. Apple AB controls sales in the largest area, portable media players, where it recorded a sales share of 60% in 2012. Apple´s leading position can be attributed to its strong branding and reputation. Consumers perceive Apple products as being of high quality and fashionably designed. Due to these reasons, consumers

 

 

agree to pay a premium price for Apple products. Sony Nordic dominates sales of e-readers, recording a sales share of 33% in 2012. Within e-readers, Sony Nordic faces competition from AGK Nordic and Amazon.com.

Portable players retail volume sales are projected to decline at an average annual rate of 14% to reach 122,000 units by 2017. Due to strong competition from substitute products, the area is expected to maintain the trend from recent years, with sales set to continue falling.

Click for report details: www.companiesandmarkets.com/Market/Consumer-Goods/Market-Researc ..

Browse all Consumer Goods Market Research Reports www.companiesandmarkets.com/Market/Consumer-Goods/Market-Researc ..

Browse all Consumer Goods Company Profile Reports www.companiesandmarkets.com/Market/Consumer-Goods/Company-Profil ..

Browse all Latest Market Research Reports www.companiesandmarkets.com/Market/All/Market-Research?aCode=f3f ..

About Us
Companiesandmarkets.com is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles, Companiesandmarkets.com’s online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.


Author:
Mike King
e-mail
Web: www.companiesandmarkets.com
Phone: London: +44 (0) 203 086 8600

Disclaimer: If you have any questions regarding information in these press releases please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims contents contained in this release.
Latest News
Read the Latest News
www.newsenvoy.com

 


Terms & Conditions | Privacy | About us | Contact PR-inside.com