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Imaging Devices in Egypt

New C&M analysis: Egypt Imaging Devices Market

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2014-01-09 03:04:02 - Imaging Devices in Egypt - a new market research report on

Imaging devices was strongly affected by competition from smartphones during 2013. Consumers were increasingly attracted by the ability to take pictures and post them on the internet instantly, thus dampening demand for digital cameras. In addition, challenging economic conditions led many consumers to be more careful about their purchases, with many opting for a smartphone or tablet PC but then postponing purchases of a digital camera for example.

Cameras was led by Mansour´s Samsung range in 2012, with the brand accounting for 29% of retail volume sales, up by almost two percentage points over the previous year. Sony followed in second place with a retail volume share of 17% and was followed by Nikon and Canon with respective retail volume shares



of 12% and 10% in 2012.

Sales of imaging devices are set to recover over the 2013-2017 period, with the area having a projected retail volume CAGR of 3%. However, growth will solely be driven by digital cameras while camcorders sales are expected to decline. Digital cameras, on the other hand, is predicted to record volume growth (CAGR of 4%), with sales expected to pick up, especially towards the end of the forecast period as the economy recovers.

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