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Travel and Tourism in Laos

New C&M analysis: Laos Travel and Tourism Market

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2014-01-09 11:35:01 - Travel and Tourism in Laos - a new market research report on

Thailand and Vietnam remained the top two sources of arrivals visiting Laos in 2012. Vietnam saw the highest growth (10%). Asian countries not only accounted for the majority of arrivals, but Asian companies were also among the top foreign investors in Laos. China is interested in investing in the country´s tourism infrastructure for example high-speed train; whereas South Korea invested in recreational activities like golf courses. Thailand and Vietnam are not just investing in tourism businesses in the country; they are also expanding by investing in energy industries such as gas and electricity

Offline sales dominated all travel and tourism categories in 2012, with online sales only making a slight appearance in air transportation and hotels. Although online sales are very



small, they showed strong growth and outweighed growth in offline sales in these two categories. It will take some time to prepare and develop mobile sales in the country since the percentage of internet users stood at less than 10% in 2012 and internet infrastructure development has huge gaps between Laos´ cities and its rural areas. The majority of Laos people are unable to access the internet.

A landlocked country like Laos, which has a connected border with five countries (Cambodia, China, Myanmar, Thailand and Vietnam), is able to attract tourists through various border checkpoints. At the same time, international airports Vientiane, Champassak and Luang Prabang are becoming more crowded; they are able to generate substantial sales year-on-year. Many low-cost and scheduled airlines have introduced direct flights to Laos, including AirAsia, China Eastern Airlines, Jin Air, Vietnam Airlines and Lao Central Airlines

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