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Consumer Foodservice By Location in Turkey

New C&M research analysis: Turkey Consumer Foodservice By Location market

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2014-01-10 06:22:03 - Consumer Foodservice By Location in Turkey - a new market research report on

In 2012, TAB Gida San ve Ticaret, which owns the brands Burger King, Sbarro, Popeye´s, and Arby´s in Turkey, opened many outlets in retail locations. Other operators that were active in opening outlets in retail locations were Anadolu Endüstri Holding, the operator of McDonald´s, fast food operator Köfteci Ramiz, and the leading pizza full-service restaurants company, Pizza Pizza. On the other hand, many other fast food operators, such as Simit Dunyasi and Komagene, opened the vast majority of their outlets in standalone locations.

In 2012, consumer foodservice through standalone continued to be the largest location, constituting 64% share in terms of outlets, down from 66% in 2007. Standalone lost share to retail, which witnessed the most dynamic growth over the review



period, with its share increasing from 14% in 2007 to 16% in 2012. The rapid increase in the number of shopping centres, where a rising number of foodservice outlets are located, was the reason behind the success of retail.

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