CafÃ©s/Bars in Australia - a new market research report on companiesandmarkets.com
PR-Inside.com: 2014-03-20 16:57:04
The cafÃ©s/bars category is predominately made up of independents, with only 17% made up of chained outlets in 2012. Bars/pubs, for instance, is almost entirely made up of independents. Whilst it is true that a large proportion of Australian bars/pubs are owned by large conglomerates, such as Woolworths Ltd and National Leisure and Gaming, they are not branded as chains.
91% of cafÃ©s were independents in 2012; however, there is a more even split between chained and independent operators in specialist coffee shops and juice/smoothie bars, as brands such as McCafÃ©, Gloria Jean´s Coffees and Boost Juice hold significant market share.
Despite many Australian consumers actively cutting back on their discretionary spend in 2012, coffee benefited from being perceived as an everyday essential and thus cafÃ©s and specialist coffee shops, by association, proved resilient even during times of sluggish retail sales. Due to Australia´s heritage of European immigration and a strong middle class social base, per capita coffee consumption is high, particularly for fresh coffee beans through the on-trade, placing the nation in a unique position within the Asia-Pacific region.
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