European Business Travelers' Airport Retail Trends, 2013-2014 - a new market research report on companiesandmarkets.com
PR-Inside.com: 2014-03-20 11:13:02
Promotional offers have been identified as essential for the airport retail industry for success in 2013-2014, with 74% of survey respondents identifying the ´promotion of price advantages over city-center retailers´ as the key activity that can optimize the business of airport retailers.
Overall, 30% and 34% of European business travelers identified that ´more than 76%´ of their purchases at duty-free airport retail outlets were pre-planned and impulsive, respectively.
In total, 32% of European business travelers declared that ´less than 10%´ of their purchases at duty paid airport retail outlets were pre-planned, while 44% identified that ´more than 76%´ of their purchases at duty paid outlets were impulsive.
´Perfumes, cosmetics and personal care´ and ´alcoholic beverages´ are the preferred product categories purchased in the last six months from ´duty-free´ airport retail shops.
Click for report details: www.companiesandmarkets.com/Market/Retail/Market-Research/Europe ..
Browse all Retail Market Research Reports www.companiesandmarkets.com/Market/Retail/Market-Research?aCode= ..
Browse all Retail Company Profile Reports www.companiesandmarkets.com/Market/Retail/Company-Profile?aCode= ..
Browse all Latest Market Research Reports www.companiesandmarkets.com/Market/All/Market-Research?aCode=f3f ..
Companiesandmarkets.com is a leading online business information aggregator with over 300,000 market reports and company profiles available to our clients. Our extensive range of reports are sourced from the leading publishers of business information and provide clients with the widest range of information available. In terms of company profiles, Companiesandmarkets.comâs online database allows clients access to market and corporate information to over 100,000 different companies. We provide clients with a fully indexed database of information where clients can find specific market reports on their niche industry sectors of interest.