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The Future of the Oral Hygiene Market in France to 2017

New companiesandmarket report published: France oral hygiene market

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2014-03-20 11:08:04 - The Future of the Oral Hygiene Market in France to 2017 - a new market research report on

The pace of growth in France´s Oral Hygiene market is set to rise over the next four years, with an average year-on-year growth of 2.51% to 2017. This will take the total market value to EUR 1,697.8 million (US$1,687.8 million) by 2017: an increase of over EUR270 million since 2007.

The fastest growing product category in the French Oral Hygiene market between 2007 and 2012 was toothpaste, and this trend is set to continue through to 2017; the other categories that will make up the top three fastest growing product segments in the market are Toothbrushes & Replacement Heads and Breath Fresheners (non-confectionery).

In the quickly growing Breath Fresheners (non-confectionery) product category, the average consumer price has risen at an average year-on-year



rate of 0.589% since 2007, but this rate of increase is set to slow to an average of 0.561% through to 2017.

The leading distribution channel for Breath Fresheners (non-confectionery) in France is Drug Stores & Pharmacies, but the only channels that did not suffer CAGR declines between 2009 and 2012 were Hypermarkets & Supermarkets, Department Stores, and "Dollar Stores" & Variety Stores, which enjoyed the largest growth at a CAGR of 3.25%.

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Mike King
Phone: London: +44 (0) 203 086 8600

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